Chinese beauty group Yatsen reported Q2 2026 revenue of RMB 1.14 billion (approximately US$168.3 million), up 5.1% year-over-year. Modest on the surface — until you isolate the skincare segment, which grew 40% in the same period. For a company that built its name on color cosmetics through flagship brand Perfect Diary, that pivot is significant.
Yatsen's 40% Skincare Surge Signals China's Shift From Makeup to Actives
Chinese beauty conglomerate Yatsen posted a 5.1% revenue increase in Q2 2026, but the real headline is a staggering 40% jump in skincare sales that reveals where Chinese consumers are putting their money. Here's what the numbers mean for the global beauty landscape.
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